Hyper-Personalization: The Future of Marketing
In this era of evolved consumers, businesses require a hyper-personalized marketing strategy to stay ahead of their competitors. Grey FOX AI enable customers to create exclusive offers for themselves based on their requirements. Hyper-personalization means creating customized offers for every individual customer. For instance, in hyper-personalization, separate offers are created for males and females based on relevance. Offers like a 30% discount on a foundation are relevant to a female but it may not entice male customers so different hyper-personalized offers are created for them.
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